American Express OPENForum’s Shira Levine interviews life-long entrepreneur Patty Tobin for her recent article, “Secrets to Bootstrapping (From Bootstrappers),” in which she asked Tobin how she pursued her professional dreams on her own without totally breaking the bank. Tobin shares her expertise and pulls on her own success stories to offers tips for entrepreneurs who are looking to start or grow their own business in the current economic climate

Excerpt from the article:

Despite the naysayers, [Tobin] decided to open her store with a huge party that coincided with New York Fashion Week’s Fashion’s Night Out. “We were the only opening that night and people thought I was crazy economically to have a luxury line, but I guess I am a crazy lady – it worked!” says Tobin. Read the full article here…